MUSIC FOR FILM, TELEVISION, ADVERTISING, AND NEW MEDIA

What would films like Forrest Gump, The Big Chill, Saturday Night Fever, or Star Wars be without music? In the late 1990s, music became increasingly important to television, with programs like Ally McBeal, Felicity, Malcolm in the Middle, and Melrose Place featuring music, on-air artist performances, and issuing sound tracks. How many theme songs can you sing? Music is also an intricate part of advertising. Remember The Gap ad featuring khaki-clad swing enthusiasts tossing one another through the air to the sounds of Louis Prima's “Jump, Jive an' Wail?” This chapter profiles some of the people who work behind the scenes of your favorite films, television programs, and advertising campaigns, to ensure there is music to enhance the picture.

For convenience only, this chapter is divided into three categories: Creative, Business Affairs, and Technical. Frequently, those working in a creative capacity also perform business affairs functions and vice versa.