Creative services comprise the artistic individuals involved in artist imaging. They imagine, conceive, design, devise, groom, photograph, and create images in print and on video that tell the consumer about the artists and their music, enticing the public to want to know more, and ultimately to buy the product.
These creative people design and direct the creative process that brings an advertising piece, such as the artwork for a CD, cassette, video, ad or other promotional piece, to realization. Art directors sometimes have complete freedom to design, and at other times must realize the concept of the client. Most projects are a combination of gathering ideas from the client and then creating an origina…
To succeed, you should have skill in computer graphic design, artistic flair, creativity, and people skills. Knowledge of the music business and commercial printing is helpful. The designer's primary job is to bring to realization the concept of the art director or client. The level of creative input from the designer varies from job to job depending on how concrete the concept is. Some art…
The photographer photographs music artists in live performance and in pre-arranged settings. To succeed, you should compile a portfolio with both live and studio setting photographs of artists. You should be friendly and have an outgoing personality, and contacts within the industry. “There are a lot of webzines—startup web magazines—that are getting access to concerts on a fa…
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