One project Jane Raimondi is particularly proud of producing are "The
Los Angeles Times" trailers that run on 2,200 movie screens throughout
Southern California. "About ten years ago, Paul came up with the idea
of filming people in the film industry for the ads. They are little minute
pieces on the less well-known parts of the industry. We didn't want to
do directors, producers, writers, or actors, people that everyone knows."
Having completed about 25 so far, the ads have become a staple with
moviegoers.
In the mid-1990s the Raimondis formed an alliance with two other
filmmakers, enabling Jane to produce the independent film Crosscut,
which aired on Cinemax, HBO, and Showtime.
Job Overview
A music video producer is charged with marshaling all of the physical
and financial resources necessary to realize the director's creative vision.
They meet with record label executives, managers, and artists to pitch the
talent and ideas of the director(s) they represent, devise a budget for the
project, hire crew and talent, and oversee all operational aspects of the
video production.
Special Skills
Producers must have a basic knowledge of filmmaking, the ability to
hire and motivate crew members, and possess sufficient accounting skills
to devise an appropriate budget and bring the production to completion
within it.
Advice for Someone Seeking This Job
If you want to work in the film industry, producer Clarke Gallivan
suggests going to a major film school in California. "Then you're con-
nected with other people in the industry. Whether someone wants to be a
director, sound person, or a producer, you need to learn the craft. Each
position in each department requires a specific set of skills. Focus on
learning the craft. It's like playing in an orchestra: you have to know your
part and have respect for all the other parts." Once you've gained some
basic knowledge, begin looking for opportunities to serve as a production
assistant. Try to find a producer who needs an assistant and volunteer to
JOB TITLE: PRODUCER--MUSIC VIDEOS,
COMMERCIALS, AND INDEPENDENT FILMS
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