Job Descriptions and Careers, Career and Job Opportunities, Career Search, and Career Choices and Profiles :: Music for Film, Television, Advertising, and New Media

Music for Film, Television, Advertising, and New Media - Page 6


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more creative job, I stood up to the plate and asked for the opportunity. Then, I
would stay late to do the work, over and above my business affairs work. Instead of
being resentful that nobody was letting me try to be a creative person, I took that on
in addition to my other work, and people came to rely on me more and more for my
creative input."
CELEST RAY, VICE PRESIDENT OF MUSIC, AARON SPELLING PRODUCTIONS
A job meant to supplement her income while in college changed Celest Ray's
career path from nursery school teacher to music executive. "I fell in love with the
music business. I always loved music and I really liked the mix of the business aspect
with the creative aspect." As secretary at an independent record label and music pub-
lishing company, owned by artist Johnny Rivers, Ray gained experience in every con-
ceivable aspect of the business and was eventually promoted to general manager.
After ten years working for Rivers, she was ready for a new challenge. In 1983 she
accepted an offer from producers Norman Lear and Jerry Perrenchio to be director of
music for Embassy Pictures. During her tenure, Ray supervised such films and sound
track albums as
This Is Spinal Tap, Stand By Me, and A Chorus Line.When
Embassy's theatrical division was sold to Dino DeLaurentis in 1987, she stayed on,
working on
Crimes of the Heart and Bill and Ted's Excellent Adventure, among
others.
Embassy went bankrupt in 1992, but Ray already had been operating her own
company, Music in Motion, since 1988. As a contractor, she cleared music rights for
Seinfeld, numerous projects with MGM and Universal film studios, and a series of
film sound track albums for Big Screen Records. Hired part time by Ken Miller to
clear music rights for the first season of
Beverly Hills 90210, she was then asked to
supervise music for
Melrose Place the following year. Ray took a position at
CASE STUDY:
THE LEAST FAVORITE THING ABOUT THIS JOB:
"The politics--I don't like it when deals should happen, but they don't
because there is a personal interest in conflict. Or, when one executive
won't talk to another executive because they don't want to admit that they
have to ask a question."
THE BEST THING ABOUT THIS JOB:
"Picking music and seeing that what I've selected tickles the fancy of
whomever I'm pitching it to. Then, seeing it on screen, seeing that it really
works. That's what I love most about my job."
VOICES
OF
EXPERIENCE
University of Phoenix
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