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Musician's Agent - Page 2


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routing. "When we route a tour we find out what traffic and competition is in the
market and even though we're set and ready to go, we may turn around and reroute
the tour to avoid traffic. The bigger the artist, the more you have to do that. We make
sure the ticket prices are right, that there is a specific marketing plan for the market. I
make sure all my people do those things every time on every level, clubs and all. The
most important thing is to do sell-out business."
Due to the fact that Chris Dalston is focused on international touring, he begins
his day early, arriving at the office by 7:30
a.m. "I try to get calls to Europe out of the
way in the first three to four hours. Then I start responding to my faxes and e-mail.
"The older I get, the more I realize success is about how you get along
with people. People have got to trust and like you--there is a great
comfort factor in that for managers. If you like someone, you're going to
work with him more than if you don't like somebody."--CD
"You've got to be able to listen and hear other people's side of the story.
You may not ultimately agree with them, but you've got to be able to
listen and see what they have to say."--CD
"It's not easy being an agent. If you're not serious about doing it, don't
get into it."--CD
"A lot of agents look at success by how much money they make for their
artists. They don't care about the other side [the promoter]. You want to
get the best deal for your artists, but not one that runs the person you're
selling to out of business."--BW
"The odds are against you no matter what you want to do, but the job is
going to be done by someone and that someone can be you, if you have
the dream, the perseverance, and the wherewithal to get it done."
--BW
"Learn everything you can about what is current today and a little bit of
history of the music business. Know about the genre of music you want to
be involved in. If you're going to be in pop music, know a lot about pop
music; know what is happening in England and in Australia; know what
is up and coming. Try to learn what the third track on the last record of
an artist is."--BW
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