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Management for Musicians - Page 14


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business, so as the company grew and
she needed an assistant, she called and
asked if I'd like to move to Nashville."
When her friend left the firm, Barnett
took over her duties and became
Williams' executive assistant, becoming
less involved in the agency side of the
company, and devoting much of her
time to artist management issues. Some
of the agency's clients include
Widespread Panic, Tyler James,
R.E.M., Tortured Soul, and DJ Logic.
www.pgamusic.com/agency
PERSONAL ASSISTANT · OPERATIONS MANAGER
JOB OVERVIEW
Like all personal assistants, Mandy KenKnight handles personal errands for the
artists she works for, namely Faith Hill and Tim McGraw. Additionally, she is respon-
sible for maintaining the artists' web sites and overseeing fan club operations, includ-
ing newsletters, and club merchandise design, creation, and sales.
SPECIAL SKILLS
To succeed, you should possess discretion, people skills, and follow through. "You
have to be able to work well with people and have a positive attitude. Certainly you
need basic computer and organizational skills."
A DAY IN THE LIFE
Before she leaves home for
the office, Mandy KenKnight
starts her day with a phone call.
"I generally touch base with
Faith [Hill] first thing in the
morning to see if she needs any-
thing, which could be having
photos developed, returning
clothing to her stylist and
working with him, or organizing
her home office. I'm also the
"This business is a business of
networking. That is the key." In
the music industry, there is a lot
of truth in the adages "it's who
you know" and "being in the
right place at the right time."
"Be willing to help people and
they'll help you in return."
THE BEST THING ABOUT THIS JOB:
"What I like the most is that Faith
and Tim are wonderful people to work
with. They are very generous and
respectful of my personal life."
University of Phoenix
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